When Henery Ford invented the first motor car he became hero in the media. Media persons rushed to get his interview published exclusively in their news paper. One reporter asked Ford
" Sir you have got overnight success and became a hero. What would you say about that?"
Ford looked at him, gave a smile and said "Yes my dear friend I got overnight success and became hero, But to get this overnight success I had to spend hundreds of sleepless nights"
Moral of the story " People have very short term memory they cant remember how much efforts you have given to get success but they remember only immediate thing."